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    • The NBA hopes the Season Cup becomes a cherished tradition
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    The NBA hopes the Season Cup becomes a cherished tradition

    Sakege Posted on

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    Nobody knows if the NBA Cup will exist in 30 years.

    Hell, no one knows what the world will be like in three decades, least of all the NBA.

    Thirty years ago, who would have thought that a player would score 40,000 career points and play at an All-NBA level at almost 40 years old? And who knew, after the 1992 Barcelona Olympics, that more than three decades later, the league’s MVP would be won by a player born outside the United States for six consecutive seasons from 2019 to 2024?

    The league’s plans for the NBA Cup are long-term. He renamed the “seasonal tournament,” designed a trophy and added a title sponsor for the event that began last season.

    The NBA is engaged, including a major promotional campaign featuring actors Michael Imperioli and Rosario Dawson and NBA stars including Steph Curry; NBA Cup courts specially designed for each team (NBA Commissioner Adam Silver is certainly a fan of the colorful courts); and unique uniforms for home and away games.

    FURTHER: The NBA Cup is here. We rank the best group stage matches every night.

    The NBA’s Emirates Cup begins Tuesday and the league is looking to build on a modicum of success from last season that concluded with the Los Angeles Lakers beating the Indiana Pacers. Television ratings for the NBA Cup Final averaged 4.58 million viewers and was the most-watched non-Christmas game since February 2018. It helped that it was the Lakers, with LeBron James and Anthony Davis, and an exciting Pacers team led by burgeoning star Tyrese. Haliburton.

    As the 67-game event concluded group play and headed into the knockout rounds in the quarterfinals, semifinals and final, the teams wanted to win. And there is a financial reward, including nearly $515,000 this season for each player on the NBA Cup-winning team.

    A refresher course: The 15 Eastern teams were divided into three groups of five and the 15 Western teams were divided into three groups of five. Teams in the same group will play each other once: two home games, two road games on Tuesdays and Fridays, beginning on Tuesday and concluding in group play on December 3.

    Four teams from each conference advance to the quarterfinals: the winner of each group plus one wild card (a team that finished second in its group and won the tiebreaker) from each conference. The semifinals are Dec. 14 and the championship game (East winner vs. West winner) is Dec. 17 at T-Mobile Arena in Las Vegas. All games except the title game count toward a team’s overall win-loss record.

    The league made minor adjustments to the NBA Cup, such as excluding overtime scoring from the point differential and total point tiebreakers. And there are intriguing groups: Denver, Dallas, New Orleans, Golden State and Memphis in Group C in the West, and New York, Orlando, Philadelphia, Brooklyn and Charlotte in Group A in the East.

    The NBA is looking to create a significant early-season event that can generate interest after the World Series and before Christmas as the college football and NFL seasons unfold, and with games on nights when traditionally There are few high-profile football games.

    Eleven months ago, at the NBA Cup Final, Silver said: “I want to thank all the players in the league and the coaches, of course the teams, for embracing this new concept. I know it doesn’t come without challenges. “There are certainly some things we are learning this time around. Overall, we are delighted with the interest we have seen so far this season.”

    Traditions do not emerge overnight. Or over the course of two seasons. We can now make real-time judgments on TV ratings, ticket sales, fan interest and game competition.

    But the true measure of the NBA Cup’s success – or lack thereof – will be revealed in 10, 15, 20 or 30 years.

    Follow Jeff Zillgitt on social media @JeffZillgitt

    Sakege
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