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Arizona State Announces Updates to Basketball Game Day Experience
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Arizona State Announces Updates to Basketball Game Day Experience

The college basketball season is here, as Arizona State women’s basketball opened the campaign with a win on Monday, while the men’s team begins Tuesday night.

As the two programs begin their first seasons in the Big 12, ASU announced several updates to the game day experience at Desert Financial Arena.

Many updates were made under the hood. About $15 million worth of infrastructure improvements were made to the 50-year-old building to improve the arena’s mechanical and electrical operations.

Fans will be able to participate in new menu items at the arena, as well as bobblehead giveaways from the ASU basketball legend to James Harden and Briann January (dates to be determined). ASU is offering courtside seating dining and renovations have been made to the Coors Light Club Chill.

Current student-athletes’ player edition Adidas jerseys will also be available.

New signature foods based on ASU’s opponents include smoked ham and cheese “bear claws” against Baylor, alligator tacos against Central Florida and seafood boils when Houston visits. The new kids meals will include small popcorn and crustless juice.

“Just like we introduced this fall for football at Mountain America Stadium, we are enhancing the game day atmosphere at Desert Financial Arena to create unforgettable experiences for our Sun Devil fans and followers of all ages,” said director ASU athletic player Graham Rossini in a Press release.

“We continue to explore future improvements to the arena and new ways to continue to elevate game day on campus.”

Rossini said shortly after being hired. this year that improving the game day experience for ASU basketball was a priority.

Arizona State begins its men’s basketball schedule against Idaho State at 7 p.m. on Tuesday.

The game will begin at 7 pm on 98.7 and the Arizona Sports app.